What type of silicone is it?

pandora

Dear all Dungdon gurus, I've seen a type of silicone demonstrated in youtube video.  Could anyone please explain to me what kind of silicone it is and how much it would be.  It looks so soft but I'm not very sure how good it is and if it is available in Thailand.  Helpful comments are very much appreciated.  Sorry that I cannot type in Thai.  My keyboard doesn't support Thai characters kha.  Many thanks na ka.

http://www.youtube.com/watch?v=MZMyRQq9-Y0&feature=related

at 1.00 minute kha.